Thank supporters,by name.
Build audiences from your donors, design emails with drag and drop, and send through Mailchimp, Klaviyo, Brevo or MailerSend.
- Leeds Library09:12Your reservation is ready
- MarcusYesterdaySaturday plans
From Hope Foundation <hello@example.org>
Hi {{FirstName}},
Thank you for your gift to the Winter Relief Fund. It's helping families across Leeds stay warm this winter.
See where it goesHow it got there.
Follow that email back, one stop at a time.
Sent through
Your email tool.
Connect Mailchimp or Klaviyo by signing in, or Brevo or MailerSend with an API key. Each branch connects its own account, and you can test the connection before you send.
Branch: Leeds
- MailchimpConnected, Hope FoundationConnected
- KlaviyoEmail marketing. Connect with a sign-in.
- BrevoMarketing email. Connect with an API key.
- MailerSendEmail sending. Connect with an API key.
Sample connections. Nothing leaves this page.
Built from
A template.
Design in a drag-and-drop builder, or paste in your own HTML. Add First name and Email merge tags, upload images, and preview before you save.
Add a blockMerge tagThank you for keeping Leeds warm
Hi {{FirstName}}, your gift is helping families across Leeds this winter.
- See where it goes
Sent to
An audience.
Pick people from your donors, your beneficiaries, or contacts you import from a CSV. Filter to recent or lapsed donors, sort by your highest or most frequent givers, and save the audience by name.
Recent is the last 30 days; lapsed is no gift for over 90. Sample contacts.
About
A real supporter.
Every name comes from a record in Lumrick, and donor records keep GDPR consent with a timestamp.
ACAmelia Clarkeamelia.clarke@example.com, Leeds- Last gift
- £30.00 to Winter Relief Fund 2026, 4 Oct 2026
- Donations
- 3, £90.00 in total
- GDPR consent
- Given 14 Mar 2026, 09:15
Sample donor record.
Send it in four steps.
Details, audience, template, review, then Send now. Try it: your send lands in the history.
Run a campaign
- Details
- Audience
- Template
- Review
Campaign history
- Autumn Appeal 2026Mailchimp, Monthly newsletter, 286 recipients2 Oct 2026, 10:04Sent
- Gala invitationBrevo, Winter thank-you, 97 recipients18 Sep 2026, 16:31Failed
Every send is logged here. Sample history.
Send to people who said yes.
Who gets the winter appeal
Everyone we've ever met
Donors who agreed to hear from us
Check consent first.
Donor records show GDPR consent and when it was given.
Use your provider's unsubscribe tools.
Unsubscribes are handled in Mailchimp, Klaviyo, Brevo or MailerSend.
Keep imported lists clean.
Only import contacts you're allowed to email.
Limit who can send.
Roles decide who can view, create, update or delete in Marketing.
Questions, answered.
Which email tools does Lumrick work with?
Mailchimp, Klaviyo, Brevo and MailerSend. Each branch connects its own account.
Who can I email?
Donors, beneficiaries and contacts you import from a CSV, grouped into saved audiences.
Can I segment donors?
Yes. Filter to recent donors (gave in the last 30 days) or lapsed donors (no gift for over 90 days), or sort by highest or most frequent givers.
Can I personalise emails?
Yes, with First name and Email merge tags.
Can I schedule a send?
Not yet. Emails send as soon as you select Send now.
Can I see opens and clicks?
Not in Lumrick yet. Lumrick logs each send; your email tool's own reports show opens and clicks.
Does Lumrick send SMS?
Not yet.
How are unsubscribes handled?
Through your connected email tool.
Ready to say thank you properly?
Book a demo and see an audience built, an email designed and a campaign sent in minutes.